The Way to Go Awards for outstanding commitment to commute alternatives by an organization is called the Pinnacle Award. As the name implies, the employers who receive this award each year have gone far beyond the minimum requirements to demonstrate a firm understanding of the true benefits of trip reduction activities -- cleaner air, healthier employees, reduced traffic and an overall enhancement of the quality of life in Spokane County. In addition to a well-rounded CTR program, the selection of a Pinnacle Award winner is made after consideration of management support, ETC commitment and participation, continued enhancement of the worksite's CTR program and demonstrating an innovative approach to trip reduction strategies. They are Spokane County's true CTR champions.

This Pinnacle Award goes to a worksite who was one of our originally affected sites, and began their CTR journey back in 1993. Located in North Spokane, this worksite has seen many changes through the years.

This worksite offers a $60 per month drawing for all employees who participate 10 times or more during the month. They also offer compressed work schedules, secured bike storage, lockers and a guaranteed ride home program. But their strongest CTR program element by far is teleworking. Nearly 47% of their 325 employees work from home at least 3 days per week, and that number is expected to grow in the future.

Those trips saved had a huge impact on their 2017 survey results. From baseline, this worksite achieved a 40.3% reduction in their drive alone rate and a 23.5% reduction in their vehicle miles traveled, significantly surpassing both CTR goals. This dedicated ETC achieved a 95% response rate on her surveys which is quite an accomplishment for a worksite this size! In addition, with so many employees teleworking, this employer was able to reduce its office space and move to a smaller location.

Their ETC, who was designated in June of 2015 has done a tremendous job marketing their program in the last 2 ½ years. She began nominating her employees for a Most Valuable Commuter award, she invited the STA Vanpool department out to her site to promote the benefits of vanpooling and joined the CTR Office’s newly formed PAC, Promotional Advisory Committee. This ETC was also successful in establishing a CTR committee to assist her in promoting their CTR program to employees.

With strong management support, this worksite also shows it’s CTR advocacy in our community by supporting the Spokane Bike Swap at the Gold level.

We are pleased to honor Guardian Life Insurance Company with a 2017 Pinnacle Award.