Travel Green Save Green Campaign Marketing Tools
This April campaign is all about ways to Travel Green and how you can Save Green (or win Green) by participating! There are lots of elements in this campai gn to help you be successful including: - Grand Prizes - tiered for success
- Countywide prizes
- First Time Participant drawing
- Worksite Incentives - 3 - $25 Safeway Gift Cards
- Executive Challenge
- ETC Survey Challenge
- Media Outreach
- Awards Event on May 21 - worksite goals distributed at Kick Off
Below are the forms that were handed out at the Travel Green Save Green Kick Off Event on March 11. The information sheet has all the information about the campaign. The deadline to complete your Registration and Agreement Form is March 20. If you have a budget, you also have the opportunity to purchase incentive items. The deadline to submit your order directly to Your Logo Here Promotions is Wednesday March 18. In it's twelfth year, the Executive Challenge is designed to get support from your top management. At the Executive Breakfast on March 18 and pledge forms that went out to all worksites, we had 55 top executives sign a pledge to use a commute alternative at least once in April. An ad with their name, title and company name will run in the Journal of Business on April 9 that will challenge all other executives and top management to use a commute alternative in April. Please be sure to follow up with your management and find out if they are going to take the Executive Challenge! Travel Green Save Green Posters with your worksite campaign goals*, Way go Go Posters and the Wheel Options posters for March were distributed at the kick off. The posters and Safeway cards are available to pick up at the CTR Office, 1026 W. Broadway. Please call Tami Smith to make arrangement for a pick up time. *This year, we have given each worksite a goal to increase days used from January 09 by 10% and 20%. Awards will be given to the worksites achieving these goals at the Travel Green Save Green Awards event on May 21. Below are the marketing materials for you to download and promote Travel Green Save Green at your worksite. Have Fun!!
|
